You asked, we listened.
While Picture Link is a great feature for a few
realty listings, realtors wanted to use their
existing MLS data base and not have to re-key
listing information and upload redundant
pictures to create mobile access to their
listings.
AdApproval-lite
77we.com now offers Adapproval-Lite, a spin off
technology of Adapproval, the premier advertising management
technology in the Real Estate industry that seamlessly combines
Mobile advertising with the original mobile product print. The
power and reach of broker and Agent multi-media advertising is
strengthened at reduced cost by automating the advertising
process and helping agents and brokers achieve a single
point-of-entry for all advertising needs!
Adapproval-Lite's
automation advantages enable Agents, brokers and offices to
streamline the complete advertising process eliminating the time
it takes Agents and brokers to gather, coordinate, and deliver
listing information to, INTERNET and PRINT publishers. Our
automation enables Agents and brokers to use the hours they've
saved to service clients, win listings, and sell homes. Agents
and brokers are able to provide the highest-quality, most
up-to-date multimedia advertising products.
Sign up
Today
The 77we.com advertising platform powered by
Adapproval-Lite provides a multimedia suite that
includes a branded .com public website, a mobile-enabled
website, interactive text request capability and the ability to
deliver listing content to online and print media providers of
your choice in Xml format.
How 77we.com Adapproval-Lite works:
Adapproval-Lite begins with a fully automated MLS Import (RETS-feed)
populating broker, Agent and listing information which eliminate
the need to re-key or convey information to advertising
publishers and Internet providers.
ADapproval generates and assigns to each listing a unique
mobile-id that is used by consumers to retrieve detailed listing
and Agent contact information directly from their smartphone,
using the Interactive Text Request capability.
ADapproval's automated listing delivery process enables Agents
and brokers to provide digital delivery of content to online and
print providers, enabling the unique mobile-id to be advertised
and made available to the consumer.
• Fully automated MLS import (via RETS)
-Eliminates re-keying of data and
photos
• Automated print ad building
-Eliminates need to convey data and
layout information
-Provides online, real-time proofs
• Automated content delivery to
numerous online providers
• Broker-branded public website,
automatically updated from MLS feed.
• Broker-branded mobile site for
smart phone access
• On-demand content retrieval using
“text-to” SMS capability
Saving/Benefits
Agents and brokers typically
advertise in numerous print and Internet publications to reach
as many people as possible. The cost of this total market
coverage creates an expense burden for the Agents and brokers